AGR9274: Agribusiness Value Chain Management

Agribusiness Value-Chain Management is a transformative MSc module that takes you from farm to fork in the modern global agrifood economy. Moving beyond individual firms to the efficiency of the entire chain, this course equips you with the critical concepts, tools and strategies to analyze, govern, and upgrade agribusiness value chains. You will master how to differentiate supply chains from value chains, decode governance structures and power dynamics among actors, apply systemic tools like chain mapping, margin analysis and bottleneck identification, and design innovative, sustainable solutions integrating digital technology, logistics, finance and quality management. Through real-world cases in coffee, cocoa and potato value chains, you will learn to enhance competitiveness, sustainability and equitable value distribution, preparing you to lead and innovate in a volatile, consumer-driven agrifood sector.