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The module introduces to students a range of business analysis which includes strategy analysis - accounting analysis, financial analysis, prospective analysis. Further, this module familiarizes the students, industry analysis corporate strategy analysis competitive strategy analysis, profitability analysis, security analysis and how the managers use them to monitor, evaluate and judge their firm's performance relative to competitors and communicate to external investors. How the investment bankers, securities analysts, use business analysis for the purpose of valuing and analyzing prospective buyouts, mergers, and acquisitions.
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